Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success ...
Jaguar holds a reputation for targeting male car drivers—and ones with plenty of money. For instance, the company's "Good to ...
The bold new future of Jaguar involves chasing trends and grotesque designs.
We want to be bold and disruptive … We’re clearly in the conversation,” Jaguar’s managing director Rawdon Glover said.
Jaguar's recent rebrand has ignited a firestorm within the automotive industry. It's risky, it's bold and it may just work ...
British carmaker Jaguar needs to turn around years of slumping sales. It’s bold plan is already controversial.
You can’t have missed it. Jaguar’s new look has got tongues wagging not just in Britain but throughout the world. Many people ...
The EV-only hot wheels are seemingly the latest part of Jaguar’s seemingly “woke” rebranding campaign to win over Gen Z, ...