GumGum, the contextual-first technology leader transforming digital advertising, announced the launch of the GumGum Platform, ...
Zeroing in on California, a new law has been introduced with the objective of addressing the disappearance of purchased ...
Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and mobile ...
A sample of more than 1,200 marketing and agency professionals in the UK, Australia, Brazil, Mexico, Singapore, and North ...
Today’s news: Bing Introduces AI-Powered Overviews; Microsoft to Pay Publishers for Content used by Copilot Daily; Oasis ...
In Spain, CEO Jorge Palacios has announced the appointment of Borja Berzosa as the new head of sales for advertisers. This ...
Google’s ad stack trial has wrapped up, just three weeks after it began at the US District Court in Virginia. The trial, ...
Its ratings may have dropped off this year compared with previous years, but Strictly Come Dancing has remained the firm ...
The Website Publisher Trust Index joins Pixalate’s other Publisher Trust Indexes, including the Mobile Publisher Trust Index ...
In this opinion piece, Harry Packshaw, Head of AV at Havas Media Network, examines whether Prime Video's ad launch is leading ...
With data security and user privacy requirements constantly tightening, businesses turn to technology to help them navigate ...
Integrated solutions lead to more transparency and less manual work. Ultimately, they also enable advertisers to forecast ...