Musk responded to Markus' criticisms with a promise to revolutionise gaming. He stated that the new studio would work to "make games great again," a phrase famously associated with the Make America Great Again (MAGA) movement during the US presidential election, where Musk was a prominent supporter.

Tech mogul Elon Musk has unveiled plans to step into the gaming industry by launching a new studio under his artificial intelligence company, xAI. The announcement, shared via X (formerly Twitter), marks Musk’s latest effort to expand his influence into yet another major sector, following his ventures in space, electric vehicles, and social media.

Elon Musk launches xAI gaming studio, challenging corporate game development with innovative AI-powered approach and ambitious vision.